Launching People

By Gem - 23:00:00

Calling all musicians, photographers, film makers and food lovers. Samsung and Sky1 need you for an exciting project! ‘Launching People’ is a new programme to help launch people’s potential through technology, whatever their stage in life. With the hope that  people with a  passion, ambition and a hungry mind, will have a launch pad for their bright ideas and change their lives in a positive way.


Launching People is an exciting new mentorship programme that seeks to find undiscovered British talents in film, music, food, and photography. They want to invite people with drive and fresh, innovative ideas to team up with Britain’s brightest and Samsung’s best technology, and take part in a documentary series that could launch their career. Sounds good, right? There are so many talented food bloggers and fashion bloggers blow me away with their photography skills so I hope I see some of you guys on this programme.


samsung launching people judges

Film: Idris Elba, award winning actor, producer, and DJ
“I want a story that’s inspiring.”

Music: Paloma Faith, singer-songwriter,performer and actress
“I’m really looking for something we’ve not seen in a British artist before.”

Food: Gizzi Erskine, leading pop up chef and food writer
“The simple ideas can be the best.”

Photography: Rankin, world famous portrait and fashion photographer
“I want to know what they do that’s different, that’s interesting.”

They will act as mentors as they help food lovers, budding film makers, musical game changers and picture takers launch their brilliant ideas. The mentors, together with Samsung will be looking to find people with extraordinary potential and original ideas. The chosen candidates will work with one of the four inspirational mentors to collaborate on a unique project. Their journey, from meeting the mentors to the launch of their project, will be captured in a television series, LAUNCHING PEOPLE , produced by Fresh One, part of the Jamie Oliver Media Group, for Sky 1 HD and will air in the spring. I wish I has some musical ability because Paloma Faith is one of my all time favourite people and it would be pretty cool if she was my mentor.




To apply you need to make a 2-minute video all about you and your ambition. This is your chance to show off your passion, your personality, and your project idea, to get the attention of the mentors. Then they just need an image and a bit of copy and you’re good to go. You can find out more and upload your submission at:


Two opportunities for everyone:
1. The mentors will select four candidates with whom they’ll work one-to-one. The chosen protégés will spend 2-3 weeks together, working closely with their mentors in a house fully furnished with Samsung’s latest technology on their personal projects, building towards a grand launch event and making their ideas and ambitions a reality.
2. And the public will get to vote for one winner in each category to receive £500 for personal tuition and Samsung technology up to the value of £2000.

I wish all the entrants the best of luck and if you upload a video entry do let me know so I can check it out.

  • Share:

You Might Also Like


  1. I think this sounds like a great idea! And anything with Idris Elba in it gets my vote <3 Claire @ Jazzpad

  2. Brilliant! This reminds me of another show that was on a few years ago where entrepreneurs like Jo Malone listened to a pitch of someone starting out in (retail). I think the winner ended up having their products sold by one of the high street retailers. I much prefer reality shows like this, will look forward to it.


Thank you for leaving a comment, feel free to ask me any questions here or on twitter- @Gemma_DS.